Today I spent some really good time with our admissions staff and learned alot about the process of targeting potential students and then ultimately how that turns into an entering freshman class. It makes me think about the number of admissions offices that are targeting their prospective students through various methods...PSAT scores, high school, even zip code. Did you ever wonder how colleges find out about you? They buy lists of names.
Coaches do much of the same. Whether they go to a combine, an exposure camp, or a tournament, oftentimes the organizer has your contact information available for sale to the coaches who attend. It is not unheard of to charge $300-$500 for one packet at one tournament to each coach who attends. After they pay the tournament expenses, that still leaves quite a bit of profit left over....
This blog will focus on the enormous industry that has developed in the last 10 years designed to capitalize on your desire to play sports in college. Many of them are pure money making ventures--others can really help YOU answer some questions for yourself about whether that school/coach/social environment really has your best interests at heart.
So, if you've stumbled across this, welcome! I'll try to provide you with some good insight into the world of college athletic recruiting....check back often.
About Me
- Karen Weaver, EdD
- Philadelphia, Pennsylvania, United States
- Ivy League-educated consultant, scholar, speaker, and administrator with experience that includes positions as a Director of Athletics, adjunct professor, and head coach for schools at the NCAA Division I, III, and small college levels. As a former All-American and national championship coach, recognized as an expert in broadcast rights and new media, athletic administration, and college recruitment; Athletics Consultant to Senior Leaders in Higher Education. Dr. Weaver has been quoted, published and interviewed by some of the leading news outlets in the world including: BBC, USA Today, Orlando Sentinel, New York Times, Indianapolis Star, Detroit Free Press, Sports Business Journal, Change Magazine, Minnesota Public Radio, Athletic Management Magazine and the Chronicle of Higher Education. Her Twitter feed is ranked as one of the Top 100 for College Sports Fanatics to follow, and her followers include writers and editors from Sports Illustrated, Chicago Tribune, Cleveland Plain Dealer, Orlando Sentinel, Sports Business Journal, the American Council on Education, the Knight Commission and Reuters.
Thursday, July 31, 2008
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